I assume that people reading this article fall into one of two camps:
One group is designers and may need a refresher with this process and the other group are non-designers that need to understand and appreciate the process.
I’m going to write for the second group. So if you are a pastor, social media manager, or other leader in your church or website, take note of much of the education that a designer has when they put in the work for your projects.
Here are three terms I know are regularly used in the design process: