You’ve had a retreat and spent days working on concepts for the Easter campaign and series. Your church is going big this Easter. You can’t remember a time you were this inspired. You can’t remember a time you’ve been this original. From concept to video, sermon and life groups content and more, you have thought of everything. Your church tech and creative teams have never produced anything this good at this scale. After all your hard work you discover another church has plagiarized yours.
Adding Humor to Your Church Brand
Humor isn’t something typically associated with the Church. Christians are often seen—at least by non-Christians—as a stuffy and solemn bunch.
While religion is certainly something to be taken seriously, a complete lack of humor only serves to isolate the church from society. In many ways, Christianity has become standoffish, unapproachable and unappealing. If we never make any jokes, we’ll often be the butt of them.
Adding subtle humor into your church brand can help to disprove these dour misconceptions. Show the world that we can laugh with them.