One of the most valuable resources an organization has is its database.
It. Is. Priceless.
Not only that, but the information in the database is usually personal information. So, as an organization, there are certain responsibilities you assume when an individual turns over their personal information to you.
It can be surmised that there are two things at risk: The value of the personal information, and the trust that is assumed with its forth-giving.
With those two things in mind, I’m happy to tell you that MailChimp has added three new security features that are now available with a MailChimp account.