Michael Hyatt has just publicly announced his involvement with SoChurch, a next generation communication platform and system for the Church, and has already released the first ever exclusive screenshot of the actual product.
So far, the product shots that you may have seen before have been concepts and hi-fidelity wireframes – this one is the real deal!
Check this out:
Michael knows the challenges of communication within the context of the Church and when we first engaged him to learn and leverage his knowledge-base he was more than willing to contribute:
As the CEO of a large company, I know that effective communication is critical. You can’t maintain organizational alignment without it. And if you can’t maintain alignment, you will fail in your mission. Period.
But so often, churches don’t have access to the technology and tools that for-profit organizations have. Many are still printing and mailing newsletters. Some more “advanced” churches are using manually-maintained email distribution lists to communicate. And social media? Forget about it. Most have no idea what to do with that!
SoChurch is the answer. It has the goal of leveraging web technology and making it really, really simple. So simple, in fact, that non-geeks—real people—can use it. It is not something adapted from the corporate world or cobbled together piecemeal from other sources.
We’re excited to have him on board and look forward to his considerable contribution to making the product truly world class.
On a personal note I’m proud to call Michael a friend and have seen him take the Social Web by storm with his ingenuity, creative instinct, leadership, and poise. It’s hard to imagine any other C-Level Executive who knows as much about Social Media, Web Apps, and Personal Branding thank Michael.
Can’t wait to launch this world-changing product!
Jonathan Cottrell says
Thrilled and excited to have Michael on board. Here we go!
John Saddington says
WHOOT.
Trey Bailey says
The hype on this thang is unbelievable. And all my blogging-social media-church world heroes are “on board”..I sure hope this thing floats better than the Titanic. Who’s navigating the icebergs? And where do I get my advanced copy? I’m ready to take the plunge.
John Saddington says
trey, we’re super excited too…. it’s unbelievable.