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Focused Blogging: The Importance of Timeless Posts

focused blogging tips

There’s a certain benefit to having ‘timely’ posts, or posts related to current events. You can often get a nice bump in your statistics if you manage to work in a hype, an issue that’s in the news or a trend.

But who will read that post a year from now?

Take Gangnam style. Personally, I don’t get what the fuzz is about, but no one can argue it’s not ‘hot’. So everyone who’s blogging is writing about doing something ‘Gangnam style’.

But do you really think that a year from now, anyone will even remember what that was about, let alone read posts about it? Continue Reading…

Using Google Maps to Assure Wary Church Visitors

Google Maps Interior

Odd as it may sound, one of the scariest places to go is church.  When a visitor – especially one that hasn’t been in a church for years – takes that first step inside a church building, they often are filled with numerous anxieties and questions.

What door should I go in?  Am I dressed appropriately?  Will people be nice to me?  Will they be “too nice” and try to push me into something I’m not ready for?  What are the escape routes in case my experience goes horribly wrong?

These are just some of the questions many visitors have when they come to your church.

But Google has offered a way to calm many of those fears and provide a safe and easy way for people to get the answers.  Last month, Google unveiled a new feature to Google Maps – interior photos for local businesses.  It’s the perfect way to give a virtual tour to people wanting to check out your church or organization.

To promote the new feature, Google has created this snazzy advertisement going out in select areas.  Check it out:

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Google Image Search

It may have been around for a while, but I somehow missed it.

Did you know you search for images with images on Google?

It’s incredibly easy.

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The Bot Stops Here Infographic

The Bot Stops Here [Infographic]

Do you pay for advertising ever for your website? Maybe through Facebook or Google?

If you do, you may be getting shorted because web bots are currently clicking on advertisements all across the web.

What does that mean? It means a computer who will not read your content or buy your stuff is costing you money. Not real people, but just a computer program. Here are some statistics and guides for you to review:

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Hаѕ Social Media Dwаrfеd Google Sеаrсh?

Fоr а lоng tіmе Google search hаѕ bееn ruling the rооѕt. Probably due to this еvеry one of us is lеd tо believe that ‘Intеrnеt’ mеаnѕ ‘Gооglе.’ Climbing tо the fіrѕt page of Google search rеѕultѕ hаѕ bесоmе imperative. Online marketing hаѕ become ѕynоnymоuѕ wіth Google search. But іѕ that the truth? Hаѕ the online market decisively ѕhіftеd towards social media? This pоѕt trіеѕ to еxplоdе the myth оf the Google supremacy.

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Facebook Remembers Your Searches

Facebook has never been big on privacy.

The timeline caused a big uproar, because all of a sudden previous (embarrassing) posts and photos were visible again. People had to dig deep into their archives to remove stuff they wanted to be kept private.

Earlier this year, there was the big fuss about users names and photos being used in ads. After a lawsuit was filed, Facebook had to agree to make it clear to users that when they click to like a product on Facebook, their names and photos can be used to plug the product. And users had the opportunity to opt out of this practice.  Continue Reading…

Google Plus or Google Minus?

So, there’s been a bit of an increase in chatter of late regarding Google+, both here and on other websites. Now I haven’t been a real big fan of Google+ for all of the listed reasons, the biggest one being that none of my friends were or aren’t on it.

But three articles in particular have caught my attention.

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A Breakdown of Your Personal Google Results [Infographic]

When is the last time you Googled yourself?

You know you have done it and estimates are at least one other person has done so. Maybe that person is a future or current employer, a long lost friend, or a stalking ex-girlfriend.

We’ve recently talk about this on ChurchMag before, what kind of content comes up and do you personally have control over what is being said?

Businesses, what are your employees’ Google results because that reflects on you. Churches and ministries, recognize that your church staff have an online profile and you really should look into what is being said, even if you are not currently doing a performance assessment.

Below is an amazing infographic of some thorough data on what is happening with people’s own Google’d results.

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Google+ Vanity URLs Available Soon

Google seems to always be in the news recently, but never because of “exponential growth with their Google+ platform.”

This time, Google+ is finally rolling out vanity URLs.

For those that do not know what they are, if you look at your own Google+ profile page, you will notice that the URL you use to redirect people to your page looks something like this: https://plus.google.com/109836416910621262146/. We previously shared with you a temporary fix to this issue, but it now seems that they are going to resolve this. The question is: why did they not do it sooner!

Here are three thoughts on this for those who hope to get their own name.

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seo guide infographic

SEO 101: A Beginners Guide to SEO [Infographic]

SEO infographics are a dime a dozen, so initially I was going to pass on this one.

However, it such a nice approach to it, I thought I’d pass it along.

My favorite is it’s simple look at what’s important for web crawlers versus users.

Check it:

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