I really like infographics like these, probably because I’m an extremely visual learner.
Now, you could review a large graphic like this and say “that’s nice” but I’d challenge you to take a look and then critically ask yourself if this type of information changes, if any, your strategy for online ministry.
I thinking knowing these statistics will help us become more effective for the most people.
Just my 2 cents.
Graphic after the jump…
[HT: Rubbish]
Kyle Reed says
wow, i think I am more amazed that %74 of women use the internet. I wonder if there is the same amount of users in the blogging world, or in the christian blogging world?
John Saddington says
hmm. good thoughts.
Duane says
Excellent article! Very well done research!
How come USA is dead last in term of speed access? Japan have a high speed access! Why cant we improve our speed access??
John Saddington says
government subsidized.
joanna says
I am pretty sure Australia is still a lot slower. Here in Australia most plans are also capped meaning that even if we have speed, we are limited as to how much we can use in a month. So frustrating!
John Saddington says
tee hee.
Luis says
Also, the amount of distance is significantly shorter, so esier to lay fiber-optic connections in Japan / Korea / any small country other than US.
joanna says
These seem to be mostly American statistics but your audience for many internet projects will be worldwide. Internet speeds and usage demographics vary a lot around the world.
John Saddington says
that’s a good point joanna.
Nick Shoemaker says
Great info here.
The part that stuck out the most was the countries with the most internet penetration. Norway, Sweden, Finland are all neighbors in Northern Europe, and Netherlands is close. I’d be interested to see how the rest of Europe stacks up in this.
And the broadband speed comparison is ridiculous. I mean- here in the US- we’re not even close!
Additionally- unless my math is off- an average of 90% of interent usage is by 18-29 year olds, that have at least completed college, and are making a minimum of $75k (per year?). Wow.
John Saddington says
rich people.
Nick Shoemaker says
indeed.
darren says
These statistics are helpful when considering ministry strategy that has national or international reach but for ministry websites with a more local reach I’m not sure this can help much. Which raises the question, “I wonder what the regional variations would be?”
For instance my church is in a tech capital of sorts in Canada (Waterloo, Ont) and the stats here would be much different than say the Prairie Provinces or some of the Atlantic provinces.
John Saddington says
contextualization is everything.
Scott Magdalein says
Nope.
John Saddington says
word. you guys have a global yet local mindset. love it.
Eric Granata says
It looks like the frequency that people are using the internet is slowly increasing judging by the numbers from 2005 compared with today’s. Perhaps there is something this whole “Real Time Web” thing?
The obvious way this could change online strategies is how frequently updates and content are pushed out. You could smash some context into it too… eg. Coffee with Christ devotional in the morning, something else in the afternoon.
You could niche it down even further by doing something like texting your FPU or Crown groups reminders to create their budgets, shop smarter, use their tax refunds to pay down debt, etc.
Sam says
Id think that part of this points out that the more you rely on the web for church communication the richer the more educated and the younger your church is gonna be.
John Saddington says
that’s a good point sam.