It’s important to talk to your kids about how online and mobile advertising works. It will not only keep them safer online, but they will grow to become shrewd and intelligent consumers, not easily swayed by marketing spin and sometimes trickery.
“This two-and-a-half minute animation, by illustrator Dominic Owen and animator Will Samuel and commissioned by the Internet Advertising Bureau in the U.K., is designed to teach kids about the perils of Internet ads.”
If your child has spent any time online — even playing free mobile games — they’ve probably already came across online advertising, so take a moment and watch this fun animated short:
A Kid’s Guide To How Internet Ads Work
[tentblogger-vimeo 87748773]
[Vimeo]
Hmmmm…this might be a good video for some adults, too. 🙂
[via Fast Co.Design]
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