What seems to be a funny and tongue-in-cheek look at hipster brands re-designed as their corporate competition, becomes a visual lesson in the power of branding and design.
While the re-designed logos on the right are copies of successful brands, the designs are fairly “meh” in comparison to the original versions on the left.
Take a look and tell me what you think:
Brooklyn Brewery / Bud Light
Best Made / Home Depot
Ace / Hilton
Intelligentsia / Starbucks
Dollar Shave Club / Gillette
Saint Archer / Coors Light
Deus Ex Machina / Harley Davidson
Mast Brothers / Hershey’s
Fab / Target
Freemans Sporting Club / JC Penney
Dogfish Head / Miller Lite
Warby Parker / Lenscrafters
You can see more here, and be sure to look for the Urban Outfitters logo — LOL!
Michael John Beil says
wicked cool!
Eric Dye says
😀