How does your Church use Twitter?
Many larger Churches have a robust Twitter account. News, views and upcoming events, are contently bubbling on the Church’s Twitter. Of course, these are the same Churches that have media personnel on staff.
What about the smaller Churches that don’t have a paid media staff?
Build a Twitter team!
If your Church is on Twitter or needs to be, it’s because you already have a good deal of Church members who are on Twitter, so finding experienced, able Twitter users shouldn’t be difficult.
Assigning a Twitter account to one person can put a lot of pressure on them. This usually leads to burn-out, and before you know it, what once was a bubbling Twitter account, turns dormant, and when there is a Tweet, every thinks, “My Church is on Twitter?”
By building a Twitter Team, you can spread the labor.
Many Tweeple make Tweeting light.
If only five or six team members would Tweet just once a day, your Churches Twitter will come alive!
Here’s what you do:
- Choose a team leader (that would be you, the one reading this!).
- Assign each member with a specific task/topic.
- Use Hootsuite or a Twitter buffering app.
You must have a team leader who can keep a pulse on things. Is everyone keeping-up with their commitments? What do the analytics look like?
As for your Twitter Team Tweet assignments, here are a few ideas (I’m sure you can think of more!)
- Christian World News
- Missionary Updates
- Church Events
- Daily Scripture Verse
- Daily Awesome Blog Post
- Church Bulletin
- Can you think of anything, else?
In fact, you could implore the individual responsible for putting together the Church bulletin to schedule Church bulletin items throughout the week via Hootsuite or any other Twitter application that can be used to schedule Tweets. It’s as easy as copy and paste! #Bulletin
Get a group of vibrant Twitter users, find-out what their Internet strengths and interests are, and you’ve successfully created the most awesome Church Twitter Team your congregation has ever seen!
[Image via Will Pate]