It should be both!
For a long time there has been a bit of a war/struggle between should one use a Facebook Group or a Facebook Page for your Church’s Facebook presence. Each have their pros and their cons and we need to better understand what these differences are and how they impact Church communication’s strategy.
In part 1 of the series, we looked at WWW Visibility and Branding. In part 2, we looked at the whole Notifications aspect. In part 3, we looked at Engagement. In part 4 we looked at Privacy. And now in this fifth and final installment, we’ll be taking a look at a proposed combined Page and Group solution.
[Read more…] about Why Must It Be Facebook Pages vs Groups? [Part 5]