Google is the search engine that has dominated the web since it has risen to power. The reality is, that if Google does not see your blog, church website, or any other online presence, you have a slim chance of dramatically increasing your traffic. Before the impact of social media and therefore Google’s own network in Google+, the only authority that mattered was PageRank that is a statistical representation of how important your website is to the person making the search. With the implementation of Google+, there is a new source of input in AuthorRank.
Are you someone that people are consistently and frequently looking to for information?
If so, then you deserve to be higher on Google’s results.
Here are the three most important parts on this infographic for Google AuthorRank and Authorship:
- Google measures AuthorRank via +1’s, reshares, comments, and how many have you in their circles as well as see your content.
- Google Authorship can increase your click-through rate between 30 and 150% without more marketing or content writing.
- They highlight how to impliment the tag that will connect your website or blog to your Google+ profile page and therefore make this happen. You need to do this.
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What do you think about Google AuthorRank? Something you think is worth investing or not?
[Image via Internet Marketing Inc.]
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