Social media is constantly changing and of all of the parts of the components, the advertising space may be the most rapid. This is evident by a discussion I had in the ChurchMag back-channel on best practices for doing advertising on Facebook. Having done a lot of investigative work a year ago, I knew the process well. But what is present today is a whole new beast, so an infographic guide is needed.
So if your church is thinking about doing Facebook Ads (and you need to at least consider it), then check out this infographic below.
Here are three great points from the infographic:
[Read more…] about The Anatomy of an Optimized Facebook Ads [Infographic]