Vimeo.com announced Monday (Aug. 1st) a new level of service called Vimeo Pro.If you, like me, are a Vimeo PLUS user you might be confused as to the differences between a “Plus” account and a “Pro” account.
Simply put, Vimeo Pro is designed to give users a privately branded and separate commercial video service. In other words, Vimeo Pro removes your video content from the Vimeo community and gives you complete control over said content.
For example you can:
- Brand their video player – Add your own logo and color scheme.
- Use your own video player – Don’t even bother with Vimeo’s, just use video content streamed fromt he Vimeo servers in your own player (I happen to like the Vimeo player quite well).
- Create a Portfolio – No coding necessary. Create your own video portfolio using one of Vimeo’s well designed templates.
All this for $199 per year (a $140 price difference for Plus users).
Now for the real question:
Should You Upgrade?
The first point to clarify is that this is not an upgrade. Vimeo themselves make it clear by stating:
Is PRO an upgrade over Plus?
No! We built PRO specially for businesses and Plus specifically for people.
If you are church video content manager there are few good reasons to consider it.
1. Access to your video files.
Vimeo Pro gives you access to HD, SD and mobile versions of your video as an actual video file. This is somethings they did NOT do up until now.
Previously, it had been impossible to do a video podcast using Vimeo because podcast feeds require a reference to the actual media file. Many Churches do video podcast versions of their Sunday sermons. Now Vimeo gives you that option.
$16 a month for 50 gig of storage and 250k plays. Granted, it’s impossible to calculate how much bandwidth you’ll actually be using this way, but here’s are my imaginary calculations.
40 hours of highly compressed HD footage is roughly 800 GB of data. So lets assume you sream 40 hours of video content a month (sermons and whatnot).
If you used 800 GB/month, your Amazon Web Services bill would be $93.63 for one month.
My calculation could be way off here, so feel free to jump in and prove me wrong. but it seems like Vimeo is giving us a good deal.
Should you hit your play limit or storage cap, you just have to buy an additional package to continue to stream content. Vimeo states that they will notify you long before you hit the limits.
I’ve changed our Church account to Vimeo Pro and am trying it out. The main incentive for me is the access to video files for video podcasts of our sermons. If you already have some other way of doing this, I see no need for most Churches to get a Pro account. Video professionals, however, could see many more advantages.
Are you going to try Vimeo Pro?
Update: As Blake from Vimeo pointed out in the comments, Vimeo Pro users will not see ads on their video pages like all other Vimeo users.
This could definitely be a motivating factor for churches to move to Pro.