My heart is breaking this weekend as South by Southwest is already in full steam and … *sniff* *sniff* …
I’m NOT THERE.
Arghhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh!
And it’s not just because I’m missing all the sheer awesomeness that’s occuring over in the “Interactive” Segment of the Event… it’s because South by Southwest is in my hometown Austin, Texas!
But, thankfully, Tony Steward is keeping it real. Just look at his comprehensive notes on the User Generated Content Panel!
I spoke with him over the phone yesterday and he’ll be keeping it on lockdown as he roams the beautiful city of Austin, soaking it all in.
Some thoughts about some of his notes after the jump:
Taken from Tony Steward’s Notes:
- The individual contribution isn’t quite as valuable as the collective.
Couldn’t agree with this any more. In a world of increasing social interaction, it’s the discussions after the drop-off that produce the most bang-for-your-buck. Love it.
- Who owns the content once it is uploaded, and how does the serve make money on the content provided to a space in the tension between who actually owns the content.
Definitely something that needs to be “understood” for the ministry context.
- The thing to remember (a caution) with user generated content is that users suck – they will break the system if they can, just for the fun of it to do something with it vs. what was initially intended. (example: Skittles)
OMG. So true. There is always someone trying to be stupid for stupid’s sake.
- How do I keep the riff-raff from destroying my site?
IP BAN FTW.
- With any site people are going to figure out the system and learn to play it.
Competition is fierce.
- You need to have humans in front of it constantly modifying.
What did he mean by this exactly Tony?
- The mob does have a general self-interest to make a valuable environment. But they will always have people who want to destroy it = especially the more popular it gets.
Gaming. Word.
- User Generated Content models so far have driven a value of urgency – ie to be the first to comment.
I know that for sure. The first commenter on TechCrunch typically get’s a huge traffic boost.
- How do you promote quality content vs the most recent.
That’s not too hard. WordPress can do that.
- How can we get urgency away as the primary value in participation, and focus more on quality as quickly as possible?
Semantic-web.
- What structures allow bottom up UGC environments but enable the correct tone?
Love it. Mindfood here…
- be focused on the tone that you are desiring vs. just trying to get as much content as possible.
eh.
- As long as you have an interactive community they are going to let you know what needs to be taken off the site.
Only if they are given an avenue of obvious discourse…
- How can you help the community benefit tremendously more than one person could ever get along in how they interact and get value from content generated?
Service.
Keep it coming Tony!
[Image from TheDaLogs]
Jim says
i'd love to go to one of these fun conferences.