Seth Godin made me laugh this morning with a very refreshing reminder that “if things are broken then they need to get fixed.”
But one of the chief takeaways is his focus on the “It’s not my job” syndrome that often times plagues both the marketplace and ministry.
You see, it is everyone’s job in ministry to do web. Not only to just care about it but also be responsible for it.
Unless you’re one of the few that do not do any social networking (which is actually more than I’d like to imagine) you play an active role in your ministry’s online presence, equity-generation, and marketing/branding.
It’s just part of who you are, what you do, and who you represent. You can’t say, anymore, that it’s “not my job to do web ministry” because it is. You are doing some whether you like it or not.
So be aware of it, embrace the responsibility, and enjoy it. Here’s Seth’s vid for some “inspiration”:
Jim says
Uncle Seth rocks! I mention something from Tribes or from the blog nearly everyday. Funny how he is influencing our
thinking…brainwashing by Seth? NAH!
JakeSchwein says
I hear that everyday it seems
Graham Brenna says
The "it's not my job" line is one of my senior pastor's pet peeves. That line doesn't exist on staff @OSLC. Thanks for the reminder that "we're all in this together"… (and I immediately think of High School Musical) 😀
Wilfried Ansome says
For those of you who are doing web ministry – especially community-based web ministry:
I'd like to encourage you to share your twitter postings regarding online ministry with other like-minded people doing ministry online. You can read more about this initiative at http://anglicanecumenicalbiblestudy.blogspot.com/… or go directly to http://www.twibes.com/group/OnlineMinistry (one-click sign up if you are already logged in to Twitter). Then all your postings containing the tag #OnlineMinistry will be made available to people thinking about this important topic.