Snapchat has been popular for the past year. It’s mostly popular with teenagers whose parents don’t understand it and aren’t on it, but the user base has been growing (actually they have about 200 million users).
Our team created a Snapchat account around a year ago, but didn’t do anything with it because we figured no one would follow us and it seemed like a lot of work without a lot of return to send all of our “friends” snaps. But then Snapchat created the “My Story” feature. This made sharing with everyone easier and more accessible. Actually, we don’t even have to add anyone on Snapchat and for now, we’re not – let me explain.