You’ve heard the mantra, “Content is King.”
It seems like every internet marketer has bought into the idea -and with good reason. Great content has excellent potential -especially in churches- to build an effective online presence, provide resources for members, and engage potential visitors.
But when it comes to content, the majority of churches don’t have the ability to create a monthly newsletter, a weekly blog post, or 3 shareable items every day. This usually makes us believe we don’t have anything to offer online.
This is simply not the case.
Each week, a sermon is given in every church. If you think about it, this is the most valuable “content” we can create as churches. And yet, it’s usually the last thing we consider when we think about online content.







