For those that are not youth workers, there are several huge youth worker conventions that are attended by thousands of youth workers from across the nation. This month, Youth Specialties is hosting the National Youth Worker’s Conference (NYWC) in Atlanta, Georgia with amazing speakers, musicians, and break out training sessions. Unfortunately, because of the number of other conferences I will be attending with Youth for Christ, I was not able to attend. But just because I cannot be in Atlanta didn’t mean that I couldn’t utilize NYWC.
Perfect Time To Network
NYWC is the perfect time for people to come together once a year and see fellow friends and youth workers that they may not see at all the rest of the year. To orchestrate meetups as well share their experiences with others visiting, the conference is utilizing the Twitter hashtag #nywc and #nywc2011. Because of this great opportunity, I have found that I can easily find thousands of youth workers via Tweetdeck search lists with these hashtags. In fact, the last 24 hours, I have been able to increase the number of followers by about 15%. Unlike many other Twitter mass followings that unfortunately include spam bots and marketers, this event is the perfect time for ministry bloggers to game numerous active and potentially engaging followers to their social media as well as blogs.
When Can You Network Best?
Events like these are out-of-the-box thinking times to market yourself, share your product or service, and gauge the culture of the people you are targeting. For technology bloggers, Apple and Facebook releases are great times to interact with users. Churches can social network during Christmas and Easter settings when people will be active and talking about the season.
Take some time and highlight what big events would stir up a lot of chatter.
How can you utilize hashtags during these times?
What other social media markets will you incorporate?