Within all of the social media platforms online, none of the platforms compare to what Google+ has done for me. It was there that I met with Eric Dye over video chat and first chatted with Phil Schneider. It is there that I met everyone of my 78p.tv contributors. It is there that I have created my strongest digital relationships.
If you tell me that no one is active on their, I will tell you you are doing it wrong. It is my biggest source of engagement. I may get more traffic from Pinterest and Twitter, but more people +1 and comment on my posts which KILLS it with Google search results. And the quality of my conversations on Google+ is LEAGUES above any other network where everyone else is shouting.
Imagine, quality conversations with people for your ministry or blog that can improve the content you create and promote better engagement. Sounds good to me!