How well do you actually know your customers?
Are you asking the right questions so that you can present the best product possible?
Can you improve your customer relationships and thus improve your sales?
Businesses need to work on treating customers more than just as a few bucks.
For those of you who work outside of business but still interact with people, bloggers and church staff, you need to also take notice. You were not designed to be salesmen and so you need to understand that you can use relationships to better your brand.
Here are some ideas.