Video and photos are this generation’s most effective marketing tool and churches have the ability with the Internet to reach the world and technology to reach their local community for the Gospel. But simply having the tools does not mean you will tell your story well. It takes knowing what story you will tell and how to best go about it.
Enter Dustin Comm.
The Media Story
His 38 page e-booklet looks at what a good story is, how churches could tell it with different media, and then goes the extra step. He provides numerous examples in his eBook on what it means to tell your story well and even gives you a simple four page assessment to complete to begin to tell your own story on different medias.
This eBook holds no punches.
Maybe my biggest takeaway is the section that asks “What story are you telling?” When we give our sugar coated answer, he takes to the street to ask the community which then returns with the facts. The community were just glad the church didn’t bother them. That’s it?!
Your story is being told. The question is “do you want to be just another witness to it or part of the authorship?” God commands the later.
My only negative critique of it? I want it to be longer. Maybe we will get a sequel out of him.
Want a copy of this eBook? Dustin was gracious to let us give away X copies of his book. To get a chance to win a copy, what creative ideas you have to incorporate media into a church’s long-term outreach campaign to engage people in your community at a deeper level and Dustin will pick his favorites?