This week on the podcast we share something we recorded back in March of this year and seems to have become even more relevant over the past several months. We talk about truth and politics[Read more…] about Truth & Politics [Podcast #320]
The ability to log into different social media user accounts at the same time is great, and not so great. Twitter, Instagram and other social media platforms made it so to make our lives easier. This convenience comes with potential reputational risk for your church or organisation. Someone could end up publishing content meant for their personal account. So how do we avoid gaffes when posting on official online platforms?[Read more…] about How To Avoid Gaffes When Posting Online On Official Platforms
Last year we went through Don Miller’s Building a StoryBrand book asking how it applied to Churches. Don is back with a new book and a Co-writer, Dr. J. J. Peterson, and I thought I’d look at Marketing Made Simple for Churches and whether it needs adapting.[Read more…] about Marketing Made Simple for Churches [Book Review]
“Click the link in our bio”. Probably one of the most common phrases an instagram influencer has to type. Those, now well-known, link limits in instagrams service have sprung up a string of similar services that try to help influencers overcome those limits. The link services, however, can be repurposed for churches and can be a great way to create a “Church Hub” or “next steps” page.[Read more…] about A Helpful Church Use for Instagram Bio Link Tools
“How many social media posts should a church post if a church could post posts?” It sounded like a tongue twister in my head so I tried! I’m sorry. However I do love this sort of data. It can tell amazing stories. Sometimes it tells you nothing. Sometimes everything. For me, the information collecting side of data can be a little maddening but then when you look at the results and start looking for trends it becomes much more interesting.[Read more…] about Social Media: How Many Posts Should A Church Post?
Social media has been one of the greatest communication innovations of our age but with the optimization of communication and increased interconnectedness, we are also exposed to thoughts and opinions that might not only contradict our own but potentially attack and undermine them too.
The combination of anonymity and the lack of accountability can bring out the worst in people, giving some the courage to type out things they wouldn’t otherwise speak out loud. This can cause us to experience what the cool kids are calling “being triggered”.[Read more…] about Triggered: Navigating Social Media Offense As Christians