It’s probably a good thing I’m not at Catalyst this year, considering all the craziness that’s happenging with the move back to Atlanta, but I’m disappointed that I’m missing so much good food for thought.
Praise the Lord for the internet (and other people’s blogs)!
Seth Godin was one such individual that I’ve been following for a long time. I’ve never heard him speak in person, and to miss him at Catalyst is a bummer.
But a number of people soaked it up for me, including Tim Stevens. His notes from Godin’s keynote below:
There is a ton of noise out there vying for our attention.
People are asking two questions…
- Who else is going to be there?
- Who is going to lead us?
There used to be only three tribes: 1) Church, 2) Work, 3) Community.
Now, everyone gathers around tribes.
People don’t do stuff because they want to, but because they want to be with their tribe.
A crowd is not the same as a tribe.
A tribe – a group of people, self-selected, often with a leader, all with a common purpose.
You may be a pastor or director or mom. But what you really do is this: You lead a tribe.
There are tight tribes and large/open tribes.
- Being on the LA Lakers team is a tight tribe. It takes a lot of qualifications to be in it.
- Being a fan of Oprah only takes an hour. Then you are in her tribe.
It is naïve to think everyone wants to be in your tribe. Your job is to find the people who want in your tribe.
No one is seeking a safe leader. You have to do something people will criticize.
There is a giant distinction between faith and religion. Tribes are based on faith. Whereas religion is often the rules which are imposed on the faith tribes.
Leadership = marketing and marketing = leadership.7 characteristics of leaders
- Leaders challenge their tribe.
- Leaders intentionally create a culture for their tribe.
- Leaders are curious.
- Leaders have charisma. (You don’t become a leader because you have charisma. You get charisma if you are a leader.)
- Leaders communicate.
- Leaders connect tribe members to each other.
- Leaders commit to the well-being of the tribe.
Tribes want to…
- Connect
- Create meaning
- Make a difference
- Be noticed
- Matter
- Be missed (if they don’t come back)
4v2. Are you doing something 4 the tribe or 2 the tribe?
Thanks Tim for keeping me filled in. Great stuff.
If you’ve got other great material, let me know!
John Saddington
I am the CEO of 8BIT and a Full Time Entrepreneur/a>. I like what I do.
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