Can you define these?
- Marketing
- Public Relations
- Advertising
- Branding
It may be easy to mix them up or think these are all or some of the same. In actuality, they are four very different concepts:
The next time you’re putting together a video, slide or graphic for the Church, decide which flavor you should be using before moving forward on the project.
Your target audience and message is important, but your approach is equally so.
[via Jared Erickson | Image via Sylvain Masson]
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