When I first heard that Google Analytics would be providing data in real-time, I was pretty psyched.
On a high traffic site, this can be really exciting.
As social media tightens it grip on Internet usage, real time impact has become more crucial than every before. You can see here how short of a life span link is. These things are measured by hours, not days. Naturally, it was the next step to take with an already robust analytics tool.
Here’s some more info on Google’s new Real-Time Analytics and how you can get early access!