Yes I have told you that YouTube is the largest video site, second largest search engine, and third most visited site on the Internet.
Hopefully your church has at least considered the idea of utilizing it within a digital ministry.
For those of you who are contemplating this possibility or have already pulled the trigger and begun to develop a video profile online, I have a couple of tips for you in the infographic below. These truly are just tips, you need to create a whole strategy around your online presence, but this will at least help with where you are at for now.
- Create a thumbnail. That means you are not relying on a screenshot from the video, but actually using Photoshop to make something more appealing.
- Incorporating YouTube videos into emails is ABSOLUTELY magical. In fact, you should also consider doing a share button for the video as well.
- Have a video section at the end to highlight other videos you want people to see and use their annotations feature for linking.
For those that create, what is your most impactful aspect of your YouTube experience?
For those that consume videos, what have you seen to be most effective for churches to be aware of?