We talk on here a lot about social media, how to do best practices, where we need to invest our time, statistics, infographics, and every other business practice there is. I love diving into the facts, making the online experience much similar for others, and knowing I have helped a ministry do something a bit better. But that is not the ultimate goal for ministries.
I serve as a youth worker and nearly every day am connecting with teens online, but the endgame is not to get another friend, fan, or comment. My endgame is to sit face-to-face with them and share who Jesus is.
I was reminded of this fact from a recent YouTube video that the National Youth Workers Convention just put out as a promo for their conferences this year and it hits this relational social media concept right on the nose.
How are you making social media more than just a digital experience?