Choosing a font for your church can be a really tough decision to make. But luckily there are a few principles that can help you get in the ballpark of what font you should choose quickly and easily. Check out this video from Will Paterson for more.
[Video via YouTube]
The Three Types of Fonts
There are three types of fonts that have different styles and you need to choose between. They are.
Serif fonts have “serifs” at the ends of the letters. These are little sticking out parts. Sans-serif fonts don’t have those serifs (it’s literally what sans-serif means) and scripts are stylised more handwritten fonts. But when should select each one?
Luxury and Traditional Brand Use Serif
Serifs give off a luxury and traditional vibe. They suggest that your church has more tradition and legacy behind it or are more high class.
Modern and Clean Use Sans-Serif
If your church is more modern then a Sans-serif is probably a better choice. It gives off a message of being trendy and clean or minimalist. They may seem simple but they can be bold and solid.
Script fonts are tricky because they can look very different. Some appear very traditional, and so give off an impression of being long standing. Others appear more playful and modern and so might be better for a youth group rather than the main service. All of them suggest “authenticity” because they look more like they were drawn rather than printed on. That suggests a more personal touch.
What font(s) does your church use?
As you can see, ChurchMag uses Sans-Serif fonts (’cause we’re down with the kids and tech) but what about your church? What fonts do you use and why?