If your ministry or personal website does any kind of digital content with blogging, social media, podcasts, or the like, and are looking for a unique and potentially short-term impact platform to get your content distributed, video streaming is absolutely the way to go. The two new ways to do this that would be perfect is via Meerkat and Periscope.
As a platform, I cannot speak into how to do it. I do not want to go over my 2 gig data cap, so I was already behind. That being said, from a vlogging standpoint, I have done this for a year now and can say that this ability to promote content with tone, passion, and further description of what you are sharing will make for amazing promotional opportunities.
Here are the three points I love from the infographic that you may want to consider: