YouTube is not a new social media network and has stood against the test of time, but even now many people are not overusing this unique and powerful network. Churches could be sharing their sermons, youth ministries their skits and announcements, and bloggers filming their posts instead of writing labor intensive and grammatically correct posts.
The ultimate question should not be “are you using YouTube” as it assumes you are, but “how are you using it effectively?”
We have found three important facts from the infographic below for you to hold on to as you build your YouTube audience.
- 800,000,000+ unique users visit YouTube a year and watch more than 4,000,000,000 hours of video.
- The top three places to advertise their videos are Facebook (85%), Twitter (70%), and their own website (53%)
- YouTube is the #1 content source engaged among 650,000,000+ fans in the study’s company.
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What tips and tricks have you found to build a robust and engaging YouTube community?
Does your church use YouTube?