You may wonder, what does pitching have to do with church tech?
If your church leadership is like ones I have interacted with, they are not on the front lines of technology and so do not know about the latest ideas like Periscope and how it could serve your church. Further, tech budgets are small compared to the full costs of many of the setups that are needed. Maybe you need more volunteers or staff. With tithing and evangelism moving to digital, you need to pitch well.
These pitch ideas are to help you do tech ministry better:
- The average email open rate is almost 20% (I’ve heard states from Mailchimp being as low as 3%). This means people doesn’t even care what you say.
- How to have your pitch stand out? Subject line is the first line of defense. Make it pop. Then don’t waste time and show your passion.
- Journalists prefer email, many other specialties also prefer it. Best way to know what your congregation wants is to ask them. Don’t assume.
How do you make sure your pitches are good?