I suspect I’m not alone in my whole world being flipped upside down this last month or so. This has born out in my personal life but also professional life. In the grand scale, our companies marketing plan has completely shifted and in the smaller scale, every article and even sentence needs to consider how it reflects the pandemic.
Simple statements like “viral messaging” suddenly have a connotations that we don’t want to spr…want to pas…want.
As I read my notes on exegesis for study yesterday, I realized that this is a perfect example of the importance of historical context.
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