Easter 2018 is over and it’s time to collect all those connection cards and begin the process of following up and plugging people into the church. Your card like many churches probably has a field for name, address, phone number, email, names of spouse, kids, ages, questions about marriage, or about being single– so many fields. And let’s just be honest, all of that is a little overwhelming. It’s true this information is very important to target your guest with the right follow-up, however, did you know that the more information you ask for, the fewer chances you have of capturing this information?
This is going to be a very simple strategy with one goal in mind: to build awareness of your church in the community and the surrounding areas and to convert Facebook likes and followers into church guests, all using the platform of Facebook
It is important for a church to stand out in their community and to attract people to the gospel. Often marketing and branding are not really associated with churches, but there are a lot of Biblical principles in marketing, and branding and these tools can be used to attract people to the Gospel.
When it comes to churches, a budget can be everything. There are so many services out there these days for easy to create a design, websites, logo’s, etc. These services offer pre-built, out of the box solutions for small and startup businesses. But are these services actually effective in helping your organization succeed? Are they really bringing solutions to your marketing needs? Or are you going to regret using these services down the road?
What caught my attention about it was that it used gamification as a motivator to help you accomplish your task. Gamification is the act of adding game-like elements to make something that may be mundane to make it interesting. It is usually used for education.
This 8bit RPG style game/task manager allows you to first create a character for yourself with sever customizing options. A Zelda style guide walks you through each step as you set up your account.
What does the Facebook’s News Feed update mean for you?
Facebook is updating the news feed to focus more on content that is from friends and family and engaging content. Many businesses and organizations are going to feel the hurt of this, especially if Facebook is a primary source of marketing:
If you grew up attending church in the 80’s and 90’s chances are you may have been apart of an AWANA program. AWANA is a children’s program created by Art Rorheim in the 1920’s and 30’s at a time when most churches only offered Sunday school as a program for teaching children about God. This new program was created as a “Christian version of Boy Scouts” but really became a dynamic program for developing children into a relationship with God by providing solid teaching alongside games, excitement, and fun.