What does online marketing look like?
Should it be just sharing a blog post on social media?
Do you have to send thousands and thousands of dollars?
Each situation depends, but several marketers were surveyed and these are there results.
Note: It may not be what you want to hear, so be okay with being challenged if you look at it.
Here are the top three stats from the infographic below:
- 41% of marketers surveyed siad they don’t have attribution model in place.
- Only 29% of marketers surveyed have a distinct budget for social media.
- The biggest concern for marketers is Engagement and Effective Measurement.
You can’t expect continual growth without making any changes or fine tuning your business, church, ministry or non-profit. If you want to increase your results, you need to make a change, and that’s not going to happen without a plan—and now’s the time to plan for 2014!
Do you have an online marketing plan in place for 2014?
[Image via Ciceron.com]
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