Social Media Posting Frequency [Infographic]


The rules of social media are still being written, but that's not to minimize any of the great content that's being pumped out on the blogosphere. The trick, of course, is to take in the various streams of information and data, sift out rank conjecture, identify common trends, and then decide what makes the most sense for your church/company's social media strategy. Or find a sweet infographic. ... Continue Reading

4 Foolproof Ways to Alienate Visitors to Your Website

Keepout Website

It happened again today and it wasn't the first time. On Twitter, I came across a link to an article called '10 Foolproof Ways to Alienate Visitors to your Church'. It's a tongue-in-cheek article about making people feel welcome in church. At least, that's what I think it was. You see, I never quite made to to the actual article. When I clicked on the link, the site opened, but I couldn't see the content. I had to watch a pop-up ad first. ... Continue Reading

9 Most Powerful Blog Promotion Tactics [Infographic]


I will be honest, I hold to these strategies closely, not because they are good tactics, but because this is about intentionality. You have to make the jump from these tactics as businesses to ministry because they want to achieve different things. But the strategy of being intentional can easily span that gap. So below is an infographic of nine ideas and thirty-six individual ideas for great blog promotion. Here are my top three favorites: ... Continue Reading

Introducing: ChurchMag Staff Writers


Towards the end of 2014 the idea began to brew about establishing Staff Writers for ChurchMag. These would be regular contributors who have a passion and unique strengths surrounding Church tech and creativity. Like the newspaper days of old, each Staff Writer would be given a “beat” to cover and would write at least one post per week with a commitment of one year. Since the beginning of the year, this team of Staff Writers have been following through with all kinds of awesome. So as I ... Continue Reading

The 5 Types of Blog Posts that Always Work


I sure hope you appreciate a little irony, because that’s exactly what the title of this blog post is. Ironic. You see, many how-to books and posts on blogging make promises like the one above, that if you just do this-and-this, you’ll attract hundreds, thousands of readers. You wanna know why? Because posts like that work. Here’s the common wisdom on what types of posts work: ... Continue Reading

Are Open Letter Blog Articles to the Church Okay?


Before you go and answer this question in the title, go read the full article by Whitney Capps here. Jesse Gruber shared this with me a couple of weeks back and I posted my thoughts on my Google+ page which received a lot of conversation. As I read through it, I found myself feeling several different things, of which I wanted to address them here. Also have included a couple of great responses from some of my friends who agreed and disagreed with my own interpretation. ... Continue Reading

Church Blogging: Open Letters [Podcast #40]

Open Letter Podcast

ChurchMag Staff Writer Jeremy Smith brought up this week's podcast topic in our backchannel, as he was writing a blog post about Whitney Capps' article about blogging open letters to the Church. Here's an excerpt from Jeremy's post as he asks the question: Are Open Letter Blog Articles To The Church Okay? ... Continue Reading

Do You Want to Go Viral?

Go Viral

Every blogger loves to be read. Let's be honest about it. What's the point of writing something, making it public, and then having hardly anyone read it? Sure, you learn to write better and there are other benefits, even if your 'community' is just a few readers—it can be very powerful. Ultimately, however, every blogger wants to go big. They want to go viral. ... Continue Reading

Becoming a Better Writer Series: Finding the Right Tone


When it comes to writing, there are tips and tricks that are relatively easy to teach, like correct grammar or using paragraphs. But there are also important aspects that are harder to explain. Rhythm for instance, which you can try and learn by applying rules, but which is also a matter of instinct. And there’s tone. ... Continue Reading