The joys of blogging can also be some of the biggest pains. My first month of writing posts I found myself feverishly writing down everything I could put on the web. By month three, I was slowing down. But month six, I was wondering why I was not getting traffic and if maybe it was me. (Hint: it was)
Many bloggers have a passion that pursued them to blog. Even us at ChurchMag are under the banner of Christian nerds and geeks. But passion alone will not make a blog a success. This is not another stupid SEO gimmick. No, we want you to blog with conviction to create great content. So take a lesson from below and start crafting something amazing.
Here are my favorite three parts from the infographic below:
- The ideal title length for a blog post is 8 words and 70 characters. Can you sum up the whole post and make it inviting for a person in that few of words?
- I love the three ways they suggest to make them see what you see: tell a story, use descriptions, use case studies. Notice: no bulletpoints or 3 paragraph SEO tricks?
- Bloggers seem to understand how to get other people’s attention, but fail at the next part: keeping it. Have them engage with your content and coming back for more.
Which point do you need to improve on?
[via WhoIsHostingThis? | Image via S.MASH via Compfight cc]
Eric Dye says
Mmmmm. Nice.
Jeremy Smith says
Tis true!
Andrew Fallows says
Interesting stuff. Worth noting, when it comes to post titles: some of the patterns described in the infographic are starting to come under criticism because some sources (e.g. Upworthy, BuzzFeed) get accused of “clickbaiting”. This is a very new term (at least to me), but as I understand it, the concern is with titling posts in a very provocative way to ensure people will read the article, but then the content of the article is much less intense than the title implied.
I think a good way to look at the content of this infographic is as a guideline and a launchpad, but not necessarily as a set of rules (something something Captain Barbosa).
Jeremy Smith says
While I agree that Buzzfeed titles are the worst, I don’t think that the infographic gets it wrong because they are not manipulative. I get what you are saying, but I don’t think that creating a great title like the infographic suggests is wrong, in fact, it is essential.
Whitney says
Very useful, informative, and just fun to read. Thanks for sharing this
Jeremy Smith says
Thanks for letting me know. 🙂