Phil Cooke is an internationally known writer and speaker and has produced media programming in more than 40 countries around the world.
He is a Church media revolutionary and has been pushing and challenging the Church media status quo for the past 30-years. In the 20-minute video interview, below, Cooke talks about a number of key issues surrounding media, television and Church branding.
This is a must watch for Christian creatives:
Thoughts?
Media is like a set of tools you use to build a house. You can give two people capable of the same thing different tools and get two different results. If man “A” has a hand saw and man “B” has power tools, then even though they both have the same ability man “B” will build the house much faster and more efficiently. As a pastor and someone who owns a church website company, I know what “bad media” can do to hinder the growth and message of the church… great video!