When something seems to goes wrong, do you see it as the disaster that it feels like or an opportunity for something great?
Do you get caught up in the moment of the “here and now” or does your Spidey senses go on full alert?
When things didn’t go as planned during the Super Bowl and the lights went out, the 15-member online team for Oreo saw it as the ‘perfect storm’ to spread the word to over 15,000 people via Twitter only 10-minutes after those lights mistakenly went out in the middle of the Super Bowl.
Here’s what they tweeted:
You can read more about this story on Wired, but as far as I’m concerned, Oreo won the Super Bowl.
[…] there were several organizations that took an Oreo approach to the Gmail […]