http://churchm.ag/gutenberg-your-blog/ Exploring the Intersection of Church and Technology Thu, 09 Feb 2012 16:12:06 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://churchm.ag/gutenberg-your-blog/#comment-43683 Rob Webter Thu, 24 Jun 2010 15:27:54 +0000 http://churchcrunch.com/?p=4488#comment-43683 Menu experiments have shown that the upper right is the place people look at first. Putting foods with the highest profit margin there have greatly increased profits at restaurants. The same works for the big signs over the counters at fast food places. Could it be that the "strong fallow area" is, in fact, more important than the "primary optical area"? Just wondering. I saw the heat maps you created, too, but unfortunately those track clicks, not where eyeballs go. I wonder if tracking eyes would yield a different result. Could it be that people click on the upper left because we follow the Gutenburg Rule and put our best links there? I'm not suggesting to know anything about anything here. Just raising the question. Menu experiments have shown that the upper right is the place people look at first. Putting foods with the highest profit margin there have greatly increased profits at restaurants. The same works for the big signs over the counters at fast food places. Could it be that the “strong fallow area” is, in fact, more important than the “primary optical area”? Just wondering. I saw the heat maps you created, too, but unfortunately those track clicks, not where eyeballs go. I wonder if tracking eyes would yield a different result. Could it be that people click on the upper left because we follow the Gutenburg Rule and put our best links there? I’m not suggesting to know anything about anything here. Just raising the question.

]]> http://churchm.ag/gutenberg-your-blog/#comment-43681 Leo Wurschmidt Tue, 07 Apr 2009 20:48:13 +0000 http://churchcrunch.com/?p=4488#comment-43681 I think UE is a very underutilized tool in many graphic designers' tool belts. Thanks for the great reminder to stay mindful on what the end-user is going to be doing during their visit to our websites. I think UE is a very underutilized tool in many graphic designers' tool belts. Thanks for the great reminder to stay mindful on what the end-user is going to be doing during their visit to our websites.

]]> http://churchm.ag/gutenberg-your-blog/#comment-43680 human3rror Tue, 07 Apr 2009 18:16:06 +0000 http://churchcrunch.com/?p=4488#comment-43680 yeah, i've done those heatmaps here... <a href="http://churchm.ag/clickheat-heatmap/" target="_blank" rel="nofollow">http://churchcrunch.com/2008/10/08/clickheat-heat...</a> yeah, i've done those heatmaps here… http://churchcrunch.com/2008/10/08/clickheat-heat…

]]> http://churchm.ag/gutenberg-your-blog/#comment-43678 human3rror Tue, 07 Apr 2009 14:15:08 +0000 http://churchcrunch.com/?p=4488#comment-43678 disney does a freaking awesome job. those guys are masters. disney does a freaking awesome job. those guys are masters.

]]> http://churchm.ag/gutenberg-your-blog/#comment-43679 human3rror Tue, 07 Apr 2009 14:15:04 +0000 http://churchcrunch.com/?p=4488#comment-43679 everything. everything.

]]> http://churchm.ag/gutenberg-your-blog/#comment-43677 kevincooper Tue, 07 Apr 2009 13:53:44 +0000 http://churchcrunch.com/?p=4488#comment-43677 This is a good reminder...and a good rule of thumb. If you've ever seen the "heat" maps of where people's eyes look in Google search results, you'll see the same thing of a lot of attention in the upper-left. This is a good reminder…and a good rule of thumb. If you've ever seen the "heat" maps of where people's eyes look in Google search results, you'll see the same thing of a lot of attention in the upper-left.

]]> http://churchm.ag/gutenberg-your-blog/#comment-43676 Jason Young Tue, 07 Apr 2009 13:52:13 +0000 http://churchcrunch.com/?p=4488#comment-43676 the human mind is drawn to the right side naturally. if you watch people and there is option between left and right, most people bend to the right. watch a water fountains. watch when there are two screens. what when a left and right option are given and both are equally good. so, i agree with you on the right placement and your thinking on where we end up anyways after reading. i know disney world does a great job on psychographics. they strategically place things on the right side because they know how the mind operates. interesting. the human mind is drawn to the right side naturally. if you watch people and there is option between left and right, most people bend to the right. watch a water fountains. watch when there are two screens. what when a left and right option are given and both are equally good. so, i agree with you on the right placement and your thinking on where we end up anyways after reading. i know disney world does a great job on psychographics. they strategically place things on the right side because they know how the mind operates. interesting.

]]> http://churchm.ag/gutenberg-your-blog/#comment-43675 Ron_Tuffin Tue, 07 Apr 2009 13:22:59 +0000 http://churchcrunch.com/?p=4488#comment-43675 In the blog context does this apply jsut to posts, or to the whole theme design? In the blog context does this apply jsut to posts, or to the whole theme design?

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