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Google+ A Ghost Town

Is Google+ A Ghost Town? [Infographic]

We have talked about Google+ ad nauseam. In the Spring, it took off like crazy and we shared some of the possible strategies you could have with the social network. In May we noticed the low user engagement and were worried if Google+ would fail before it started.

This Summer is has been relatively quite, but thankfully we have some stats that has shown the trend on the network. Unfortunately, the user engagement has not really improved. Short-term, it was not a success (as it’s been heavily discussed here). But I love the concept and long-term I am still pulling for it.

Here are some of the best data from the infographic below:12

  • Google+ is second in the number of users within the social media realm to Facebook
  • The average ability to reshare a story, Google+ is fourth. Twitter is 32 times and Facebook almost 7 times more likely for someone to share your story.
  • The biggest market of success in shares is within the business section, but Facebook is still 17 times larger.

What do you think about these stats?

What is your Google+ handle, so we can connect?

[via umpf | HT Mashable]

14 Responses to “Is Google+ A Ghost Town? [Infographic]”

  1. August 16, 2012 at #

    FYI, this info-graph was destroyed by +Amanda Blain & +Morten Myrstad – link to stories =
    https://plus.google.com/101429312537446614010/posts/TTky7JqSaF7

    • August 17, 2012 at #

      Thanks for that! I can’t believe I missed it! Isn’t it baffling how recklessly and unknowingly people consume numerical nonsense without ever questioning it?!

      • August 17, 2012 at #

        No problem.

      • August 21, 2012 at #

        Unfortunately, my experiences show a similarity within my own specific demographic/audience. I want to see more buy in, but have not yet. Can’t wait for it to happen because this is the perfect tool for ministry!

    • August 21, 2012 at #

      Great share! I will agree that G+ is not dead, but they need to reach more people better. They cannot assume “If we build it, they will come” mentality.

  2. August 16, 2012 at #

    I like Google+ better. It is cleaner and easier to use then Facebook. The problem I have is all my friends are on Facebook and Twitter and don’t want to change so I can’t make the move without them.

    • August 21, 2012 at #

      Agreed. I would be okay with Facebook staying the personal network and G+ overtaking Twitter/LinkedIn as the professional networking social network.

  3. August 16, 2012 at #

    My Google+ handle is https://plus.google.com/103877023871097128320 :)

  4. August 17, 2012 at #

    Man… I wonder when these will end. It’s really sad to see so much bad information being spread with such conviction. I am making it my goal to educated people to be smarter than this.

    • August 17, 2012 at #

      Oh, and my G+ profile can be found here: http://plus.dustn.co

    • August 21, 2012 at #

      Do you think that people deliberately write these infographics to tear down G+ or this is a result from their experiences? My own guess is the latter combined with impatience.

      I for one see the potential in G+ (I have hyped it up numerous times) but no one is buying into it in the circles I run in. Slowly, I have been pushing people there to do G+ Hangouts, but it is so much more than that.

      When the breakthrough happens, I know we will see many people jump ship on Twitter/LinkedIn, but I actually think Facebook will not be directly impacted.

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