You may have already heard, but Social Networking is beating the snot out of Email in terms of time spent online, as a number of sources have reported.
This shouldn’t surprise you nor me but what it should do is begin to challenge some of you (as you probably already have been challenged) to consider where you’re spending a lot of your time and if how you do ministry and where you do ministry should change.
Read this snippet:
Networking and blogging sites account for almost ten percent of time spent on the internet — more than on email.
Time on the sites ranked fourth, after online searching, general interest sites, and software sites, according to a study released by Nielsen Online..
“While two-thirds of the global online population already accesses member community sites, their vigorous adoption and the migration of time show no signs of slowing,” said John Burbank, the CEO of Nielsen Online.
One in every 11 minutes spent online globally is on networking sites. Between December 2007 and December 2008, the time spent on the sites climbed 63 percent to 45 billion minutes.
Unbelievable. But, not that shocking. I see this number on the rise as well.
Personally, I don’t spend that much time in a traditional “social network;” I spend much more time on my blogs. But I know that a lot of people have begun to use their social networks as their email inbox, or their digital communication medium of choice.
If this is true, does this mean that we should spend more time on the social networks to be “more engaged?” Does this even make sense?
Do you find yourself on this side of the fence or across it?
[Image from LarsKFlem]