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Church Websites and Effective Outreach Study Results

websiteusageDrew Goodmanson (who’s sporting a very nice new WordPress look) posted a day or so ago the results from the study they had conducted concering the “State of the Church Online.”

I was unfortunately unable to attend the webinar due to a last minute lunch meeting, but thankfully they’ve posted some overview stats.

The results are honestly not all that surprising, but they do serve as valuable reminders about how we design and build our ministry and church websites.

These facts here we’re good mind-food, especially for the visitors perspective:

Visitors

  • 77% said the church website was somewhat to very important in my decision to attend the church.
  • 83% said the church website was somewhat to very important in facilitating their participation in the church community.

Beginners

  • 45% said the church website was somewhat to very important for their ongoing discipleship and spiritual growth.
  • 73% said the church website was somewhat to very important in sharing their faith with others (friends, business colleagues, others)

Regulars

  • 27% said they visit the church website more than once a week.
  • Feature Rated Most important: Listen or ability to download Sermons.
  • Most requested functionality: Ability to post prayer requests or needs.

Thanks Drew for your hard work and Monk Development! And bummer about the “Stolen Website” deal. What a bunch of posers.

12 Responses to “Church Websites and Effective Outreach Study Results”

  1. March 5, 2009 at #

    Isn't this supposed to be on the other post?

  2. March 5, 2009 at #

    I love this info and wish I could figure out how to share it with some of the folks in my church! They don't tweet or digg or buzz or stumble!

  3. March 5, 2009 at #

    The UBER plug in post I mean.

  4. March 5, 2009 at #

    [seesmic q7zWurhExK|kolh2DTauj_th1.jpg http://www.seesmic.com/video/q7zWurhExK seesmic]

  5. March 6, 2009 at #

    You can just email it…!

  6. Jim
    March 6, 2009 at #

    I'm forwarding this to Big Jerry, the Chairman.

  7. March 6, 2009 at #

    Hmmmm, my church's website sux, or in more eloquent speech – does not adhere to good website principles. It does provide great info and sermon downloads. But also it still sux. Well not as bad as some.
    Good thing is that we are going to fix that.
    Woot
    I think that it will be interesting to have a poll up there before and after to try measure who has come to church thru the website. and see if matches those numbers above.

    • March 9, 2009 at #

      it's ok to be honest. that's the best place to start…

      ;)

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