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Brian Clark: The Science of Authority

authorityrules

Brian Clark, from the very famed CopyBlogger, has released a new site and doc sharing his thoughts on Authority and the rules of it in terms of online: AuthorityRules.com.

The 10 rules he outlines are:

  1. The Winning Difference
  2. Don’t Sell… Teach
  3. Cornerstone Content
  4. Headlines and Hooks
  5. Win Friends to Influence People
  6. The Money’s in the List
  7. SEO Matters
  8. Code Google Loves
  9. Design Makes the Site
  10. Tend Your Tribe

It’s available by PDF here as well. It’s worth a read and I’ve already gotten one or two things out of it. There’s something simply powerful of leveraging it successfully and effectively online. It works.

One Response to “Brian Clark: The Science of Authority”

  1. August 5, 2009 at #

    Hey I saw this in problogger as well! A good read indeed!

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