From the very beginning, Google had a policy that was suppose to define how they did business, interacted with their customers, and treated their employees: Do Not Be Evil. This concept soon became a wild fire concept to continue to use for many online start ups.
One of the biggest online companies that is making nearly $50 billion dollars does not subscribe to this same model. They were established because of a tax loop hole, seeking EVERY single possible way of saving money, and it would seem that their bottom line is to earn the almighty dollar.
Who could be this evil company? It may not be who you think (except that it is in the title):
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Does something like business ethics affect you buying from them and if so, will you stop buying from Amazon.com?
Are they evil or genius?