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The Executive Pastor’s Guide to Social Media – Part 7 – Don’t Build What Already Exists

jailbirdThis principle is pretty darn simple but making the mistake could be costly, literally.

There’s going to be a temptation to be innovative, fresh, new, cutting edge, and if you’re a big enough ministry, thoughts about building applications for your ministry out of your own ministry will be huge.

Don’t.

Or, at best, please think it through a lot and really carefully. There’s a lot out there in terms of social networks and services that can already do what you need it to do.

Your job is to find them.

Money is tight, the recession is real. If you want to be a good steward financially you’ll take a look at the freebie shelf. What’s so nice is that this particular shelf is stock full of enterprise-grade, worldclass applications, that are just waiting for you to use them.

This is not even mentioning Open Source technology.

Continue Reading…

Is Your Blog Producing Spam or Value?

percentofemailthatisspamThis question is largely subjective but I thought I’d pose it here since I was generally curious what you guys thought.

What considers a blog “spammy” from your perspective? Is it content, frequency, length of post, design, advertising, features, functionality sets, etc?

Apparently one of the best things that happened last year (and a trend continuing) is that “spam” is being reduced. Now this, of course, is from an email-perspective.

But, in it’s place perhaps is the fact that more and more people are blogging, and the more people that are blogging the more “spam” bloggers and blogs are being created.

I was once told that I was a “spammy” blogger. Ouch.

All I’m trying to do is educate and provide value. Is that what you’re doing or are you adding to the “spam”?

What do you think?

Tweet for Flickering Pixels Contest – 30 Books to Giveaway!

pixels

Wow.

I love when publishers come out full force and completely beat my expectations.

Such is the case with Zondervan, Shane Hipp’s publisher of Flickering Pixels: They are giving away 30 Copies of Shane’s book via ChurchCrunch!

This is largely due to our overwhelming interest, as a community, to do the Flickering Pixels Group Blogging Project, but, we want to include as many people as possible in the conversations and discussions that are going to be yummy-deliciously-good.

So, here’s your chance to get a copy!

Contest Details – Get Your Copy!

Keeping this pretty simple here:

  1. Follow Me on Twitter!
  2. Tweet This Message by Clicking This Link!

I’ve got a special filters established so I can tally entries and we’ll give the books away based on my favorite web-based dice!

Ready? Go!

RSS, Web 2

Subscription Drive – Love Me Some RSS and Email!

rssonfireEvery so often it’s a healthy practice for any blog to have a “Subscription Drive,” so here it is.

If you’ve been encouraged, challenged, or learned anything from the content and the authors here, please consider Subscribing to our RSS Feed or our Email Subscription!

Also, if you’re already subscribed… Please email this out and tell others to subscribe! That would be awesome!

Thanks all. I can’t believe what we’ve been able to cover and discuss in last few months. It’s only going to get better!

NorthPointOnline – North Point Launching Online Experience

nponlinelogo

It’s true.

North Point Ministries is launching an Online Experience coming out August 16th. Teasers, promos, and more will be coming with more details.

If you’d like to read the full announce by Jeff Henderson, Buckhead Church’s Campus Pastor who will help lead the charge, go here. Or, if you want more details about how Carlos Whitakker (RagamuffinSoul.com) is changing and also joining the Online Team, go here.

And yes, I’m leading the Technology portion with an amazing team. I can’t believe I’m a part of something like this.

Finally, if you’d like more information on how to participcate, volunteer, and more, you can head to my blog and drop a comment. We’re super excited about what’s going to be happening, and we want you to be a part of it.

Digital Bullets are Just as Harmful as Real Ones

realgangsta1There are times where I am genuinely frightened at how some bloggers find it all too easy to completely hate on another blogger, tear them down, make false accusations, and just be pretty much lame.

This is even more scary when we do it as Christians.

The blogging medium is, without question, a very effective tool at communicating.

Unfortunately, many people have decided to use it as a vehicle to tear others down instead of building each other up.

It’s just way to easy to criticize, make assumptions, and slander others on and through blogs.

It’s too bad, especially if we’re attempting to blog a message of relative positivity that will put us as being different than the rest of the decaying and dying world.

I wish more people would take a moment to pause and give thought before they hit the “Publish” button.

I wish more people sent an email attempting to “clarify” a situation before publicly pulling someone down and shooting them in the face with something unfounded and rude.

I wish more people took their finger off the blogging trigger and attempted to put more thought into creating value for others than trying to devalue others and their work.

I wish I didn’t feel compelled to write this tonight, but after today’s back and forth with one blogger who called me out as someone who “censors” commenters, I felt it necessary (after pause and thought) to write something.

Although, my gun’s not loaded, and I’m not looking for an opportunity to use it.

But, I’ll be honest: Those comments stung, and my feelings got hurt. That’s part of being human I guess. I’m just as guilty as the next.

The Executive Pastor’s Guide to Social Media – Part 6 – Momentum

momentum

Developing momentum is the easy part in any social media/social networking engagement.

The challenge is keeping it, and unless maintaining momentum is part of your strategy, your campaign, project, or initiative will fail.

I can speak from experience (costly and damaging experience); it must be at least on the table when you begin to discuss your plan.

You see, everyone and their brother is interested and excited about using social media for your church, even people that you probably would least expect. All of them, though, aren’t ultimately responsible for keeping the excitement alive and kicking.

Sure you can develop as much groundswell and grassroots interest (take serious advantage of that), but you’ll need to push it forward, or at least find the people who will do it for you.

More strategy after the jump:

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Google’s PageRank System and Invisible Walls for Bloggers

PageRank is a link analysis algorithm used by the Google Internet search engine that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set.

picture-1How often do you check your Google PageRank?

Last week I realized that Google had updated their Rankings for sites and ChurchCrunch moved from PR3 to PR4.

I’m quite excited about this move and have been waiting to make the jump for some time. It doesn’t surprise me that I’ve been able to make a PR4 but now I’m at the “invisible wall” for many bloggers which is the PR5 jump.

I’ve never personally owned a blog that was able to make a PR5. Human3rror.com has been sitting at PR4 for a while, and all signs point that I won’t be making a 5-card for at least some time, if ever.

And I’m not upset about that since Human3rror’s content coverage and purpose is lowball, but I’m gunning for top of the line for ChurchCrunch. I think there are a number of reasons it’s hard for a blogger to break the PR5 line, but at the end of the day one just doesn’t really know.

I do know that most “blogs” that reach a PR5+ typically are either a “network” or a multi-author type platform. I’m thinking (and dreaming) about both for ChurchCrunch.

More thoughts after the jump:

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Present.io : Worthy of a Look

presentio

I was testing out a new screen-sharing app which launched a few weeks ago and I have to say that I’m generally impressed.

Present.io is an app developed by the more well-known service parent Drop.io and lets you establish a screen-sharing presentation with multiple participants. It’s easy easy as a few clicks.

It requires no download or installs and could be a great and simple tool for live presentations, showing slides, opening documents, videos, photos, music, etc.

The text capability is integrated so people can discuss and conversate. Did I mention that it also has a live conference line?

Take a look after the jump and let me know if this is something you can see yourself using:

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